David Yurman continues to rely heavily on brand ambassadors to boost and prove the luxury of their products. Over the course of a few months, they held events with high profile clients and invited our team to come and capture them.
I was in charge of writing and editing the videos, working with our videographers to capture everything needed for the final output.
DAVID YURMAN
TVC END CARD
While files were misplaced, I became in charge of recreating a Gillette TVC end card from scratch. The TVC ran for several months across television.
GILLETTE X MELES
For an E-commerce ask from client, we put together content in partnership with Gillette talent, Joe and Frank Mele.
By leaning into their brand, we created ads authentic to their page that you could hardly distinguish from their own - and the numbers too.